Currently browsing the Technology archives.
Warning: This post is a bit of an angry rant against all the crappy web designers and optimizers who make my life harder.
Unfortunately, web design as an industry (along with search engine optimization, also known as SEO) has given itself a tarnished reputation. I would say that at least ΒΌ of our web design & internet marketing clients have had a bad experience with a web designer, or even with a small web design company.
Categories: Search Engine Optimization, Web Design & Development
I meet so many small business owners who have a “brochure” website up and don’t really know why. It’s hard to justify spending anything over a few bucks a months when you don’t understand what the product can do for you.
It’s not their fault though. Services like those I mentioned combined with web designers who charge a few hundred bucks don’t tell the whole story when they sell to a client.
Categories: Content, Technology, Usability
Google announced that they changed their algorithm again (a little more than eight months after the major “Panda” update) in a blog post last Thursday (November 3rd, 2011).
The Panda update was designed to shift the focus of Google’s algorithms to pick up on higher quality content. It effectively eliminated the value of content farms, and left many small business webmasters scrambling to upgrade their content.
Categories: Search Engine Optimization